Motor Neurone Disease (MND or Lou Gehrig's Disease) is the death of the motor neuron, which links the brain and spinal cord to the muscles. As the motor neurones die, fewer signals are transmitted, leading to paralysis. MND is fatal and there is currently no treatment or cure.
Kastner & Partners in Sydney has been working together with MND Australia and the zo-ee committee to help bring much needed public awareness to this horrible disease.
We recently created this series of outdoor posters which have been used to raise awareness and funds. Ben O'Brien also sits on the zo-ee committee as Creative Director.
You can find out more information about MND at www.mndnsw.asn.au and www.zo-ee.com